YouTube x Yoodles
Celebrating the fans of YouTube
VIEWS
25m+
ENGAGEMENTS
750k+
SUBSCRIBERS
80m+
Original content on YouTube’s official channel celebrating the platform's diverse fan communities.
The Yoodles
The Challenge
Create best-in-class YouTube content celebrating the diverse fan communities of the platform.
The Approach
Honoring everything from niche creator communities like Vocaloid to fandoms like K-pop to mega cultural moments like YouTube’s 20th birthday and 1 trillion Roblox views on the platform.
The Results
With over 25m views, 750k social engagements, and nearly 100% positive audience sentiment, Yoodles reach fan communities with content that authentically resonates.
