Creator Odyssey
A global chain of creativity
VIEWS
45m+
ENGAGEMENTS
1.5m+
POSITIVE SENTIMENT
100%
A single device ignites a global wave of creativity, with creator artists transforming each other's work into stunning new expressions.
The Challenge
Lenovo tasked Portal A with creating a content and creator platform to showcase the Yoga Slim 7i Aura Edition line, inspiring young creatives and creators across the globe to bring their most ambitious dreams to life.
The Approach
With the insight that creative inspiration is the sincerest form of flattery, we created a global chain of creative collaboration across the three chapters of Creator Odyssey, partnering with 7 of the most talented creator artists around the world.
The Results
Across three chapters, Creator Odyssey has driven over 45m+ views, 1.5m+ social engagements, 100% positive audience sentiment across 270 YouTube and social assets.
