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Let’s Target

A star-studded original series
PIECES OF CONTENT 120+
VIEWS 32m
ENGAGEMENTS 2.5m

For 3 seasons, Let's Target has brought together a 🔥 lineup of creators & celebs to spark new connections and bring joy to tens of millions of viewers.

The Challenge

Establish a series franchise on YouTube and use it to build brand love and loyalty.

The Approach

A standalone YouTube series, supported by a flurry of content across Instagram, Twitter, and TikTok, bringing together a must-see pair of celebrity and creator talent.

The Results

With 32M views, 2.5M social engagements, increased channel growth of 59% from Season 2 to Season 3, and Webby + Shorty Award honors, the series has established itself as a must-see social series.

More Episodes


More Episodes


SOCIAL CONTENT