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YouTube Originals x UHC

No Sports? No Problem.
VIEWS 3M+
HOURS WATCHED 100K
PIECES OF CONTENT 20

With live sports on pause, we teamed up with YouTube Originals and a star lineup of athletes to show that the spirit of competition is alive and well.

The Competition

Von Miller, Ronda Rousey, Ryan GarcΓ­a, DeAndre Jordan, The F2, Kristopher London and Lindsey Vonn all participated in the 50-minute special, hosted by Stephen Curry, Katie Nolan, and Ninja.

Giving Back

The effort was all in support of the WHO's COVID-19 Solidarity Response Fund, with donations going directly towards frontline workers and vaccine research.

The Results

With more than 3m views, millions raised for the COVID-19 Response Fund, and premium coverage in outlets like Variety, People, Complex, and Bleacher Report, the first ever UHC was a hit.

With most sports still on coronavirus hiatus, Stephen Curry is hosting a competition turning everyday stay-at-home activities into a competitive event to benefit WHO’s COVID-19 response

Trailer


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