5 Minutes from Home
Ride home with Stephen Curry
VIEWS
44m+
ENGAGEMENTS
3.2m+
PRESS FEATURES
100+
Meet Stephen Curry the way his friends know him.
The Challenge
Develop an interview series with Stephen as host and his friends as guests, taking viewers inside the world of SC30 with intimate conversations.
The Approach
In this all-access series, we join Stephen on his way home from a game in a Lyft as he and a celebrity guest let down their guard for a candid conversation.
The Results
5MFH was the premiere series for the re-branding of Stephen’s YouTube channel, solidifying his on-screen persona beyond basketball. Wrapping two seasons, the series received 40m+ views and 3m+ engagements.
